Why clean beauty brand Ere Perez is a supermodel favorite
This Australian clean beauty brand has the recipe for success.
In the past few months alone, Ere Perez has scored a shout-out from Gisele Bündchen’s longtime makeup artist and appeared on Sports Illustrated Swimsuit star Ellie Thumann — plus several models at Miami Swim Week, where it served as an official makeup partner.
But the brand’s blueprint goes well beyond bikinis and bombshells. When Perez first founded her namesake line back in 2002, she sought out to create non-toxic, cruelty-free cosmetics inspired by her upbringing in Mexico.
More than two decades later, she’s still doing just that with plant-based best-sellers like the Jojoba Eye Pencil — which Bündchen’s glam squad pro, Jenna Anton, used for her “radiant” Garnier campaign this spring.
Below, shop more of the brand’s celebrity-approved products, from a beet-based blush to a carrot-infused color balm.
Jessica Alba’s Instagram “GRWM” videos have included this powerhouse product, which functions as blush, eyeshadow and lipstick all in one. With ingredients including antioxidant-rich carrot seed oil and avocado oil, it’s designed to hydrate and nourish.
Billed as the world’s first vegan mascara, this formula features ingredients like avocado oil to help regenerate and stimulate lash growth in the long term, while providing an immediate glossy sheen.
You can’t beet a two-in-one product like this best-selling beetroot tint. The best part? When used as a lip stain, the brand promises it’s kiss-proof and long-lasting.
For a similarly multipurpose formula with a more subtle shade, this lip and cheek crayon comes in 11 colors ranging from mauve to rosy taupe.
This award-winning foundation harnesses the power of vegan ingredients like oat milk, peach and vitamin E for a natural-looking finish.
Why Trust Page Six Style Shopping
This article was written by Hannah Southwick, Commerce Associate Editor for Page Six. Hannah spies deals on actually affordable celebrity-worn styles, puts celebrities’ brands to the test and finds the beauty products that keep stars red carpet-ready. She consults stylists and industry pros — including celebs themselves — for firsthand product recommendations, trend predictions and more. In addition to writing for Page Six since 2020, her work has been featured in USA Today and Parade.
