America’s Sweethearts: Dallas Cowboys Cheerleaders Renewed for Season 4

Don’t Quit Your Week-Day Job

The Dallas Cowboys Cheerleaders are always ready for some football, but the gig of a lifetime is also not the main event as far as income goes.

ESPN reported in 2017 that NFL team cheerleaders made roughly $75 to $150 per game, an eye-opening moment for fans who assumed those glamorous performers were making bank. Or at least a living wage.

As seen in the first season of America’s Sweethearts, DCC alum Kelcey Wetterberg is a pediatric registered nurse, while then-newcomer Reece Allman (née Weaver), who returned for the 2024 season, worked at a Dallas florist to supplement her earnings from cheerleading.

According to the Dallas Morning News, cheerleader pay has since risen to closer to $400 per game, plus hourly wages for all the time spent preparing for games and making appearances.

Still, DCC alum Kat Puryear said on the Netflix show, “I would say I’m making, like, a substitute teacher [salary]…I would say I’m making, like, Chick-fil-A worker that works full-time” money.