Anne Hathaway’s ‘brilliant’ Shiseido anti-aging cream is on sale for Prime Day
Gird your loins, this deal won’t last long.
With Amazon Prime Day here, we’ve spotted sales on several celebrities’ skin care routines — including Anne Hathaway’s beloved Shiseido Vital Perfection Uplifting and Firming Advanced Cream, which just reached its lowest price ever. (We checked price-trackers to be sure.)
While covering People’s Most Beautiful Issue earlier this year, Hathaway told the outlet it “really is a brilliant skin cream.”
“I do genuinely recommend it,” she assured the magazine, as she’s also teamed up with the brand over the years.
In addition to boosting hydration, it’s designed to help improve firmness, sagging, dark spots, uneven skin tone and wrinkles.
Given the ageless actress rarely shares her skin care secrets, we were all ears when she posted a video with the Japanese beauty brand earlier this year — captioned, “starting and ending my days with only the best.”
“I put it on and my skin just like always goes, ahh,” the “Devil Wears Prada” actress added in a seperate clip. “I just love the feeling that I’ve discovered something that [my skin] loves, something that it responds to.”
Several Amazon reviewers are equally impressed, with one shopper calling it “definitely worth it” and another saying they’ve “received frequent compliments” on their complexion since trying it out.
The under-eye version — Vital Perfection Uplifting and Firming Advanced Eye Cream — is also on sale for a great price right now. (It’s formulated to help target under-eye bags, crow’s feet and dark circles.)
Shiseido’s not the only Hathaway-approved brand on sale, however, as we also spied deals on the same 111Skin Cryo De-Puffing Eye Masks she wore in an Instagram selfie.
Whichever products you have your eye on, just be sure to shop fast — the best Prime Day markdowns won’t last for long.
Prime Day FAQs, answered
When is Prime Day?
This year, Amazon Prime Day runs across four days, from Tuesday, June 23 at 3 a.m. ET through Saturday, June 27 at 3 a.m. ET.
Do you have to be a Prime member to shop?
Prime Day is Amazon’s premiere sale event, meaning it’s a member-exclusive. You can get a 30-day free trial to enjoy Prime Day savings (plus all the benefits of the subscription) with no strings attached.
What’s new for Prime Day 2026?
Unlike previous years, this year Prime Day is pushed up to June. With that change, Amazon is also introducing several new incentives sweepstakes, opportunities to win gift cards, exclusive travel deals and even more, even bigger Prime Day deals.
What deals are actually worth shopping?
From deal-hunting on Amazon sales for years, we know the sale is the perfect time to save on top-rated tech like Apple AirPods, restock your favorite beauty and skincare, peruse accessories like jewelry and handbags, and comb through all of Amazon’s best-sellers for steep discounts.
When is Amazon’s next Prime Day?
For those already wondering about the next sale, we’re expecting Amazon to run back its October Prime Big Deal Days sale in fall of 2026. Page Six Style will have all the latest news here.
Why Trust Page Six Style Shopping
This article was written by Hannah Southwick, Commerce Associate Editor for Page Six. Hannah spies deals on actually affordable celebrity-worn styles, puts celebrities’ brands to the test and finds the beauty products that keep stars red carpet-ready. She consults stylists and industry pros — including celebs themselves — for firsthand product recommendations, trend predictions and more. In addition to writing for Page Six since 2020, her work has been featured in USA Today and Parade.
Prime Day FAQs, answered
When is Prime Day?
This year, Amazon Prime Day runs across four days, from Tuesday, June 23 at 3 a.m. ET through Saturday, June 27 at 3 a.m. ET.
Do you have to be a Prime member to shop?
Prime Day is Amazon’s premiere sale event, meaning it’s a member-exclusive. You can get a 30-day free trial to enjoy Prime Day savings (plus all the benefits of the subscription) with no strings attached.
What’s new for Prime Day 2026?
Unlike previous years, this year Prime Day is pushed up to June. With that change, Amazon is also introducing several new incentives sweepstakes, opportunities to win gift cards, exclusive travel deals and even more, even bigger Prime Day deals.
What deals are actually worth shopping?
From deal-hunting on Amazon sales for years, we know the sale is the perfect time to save on top-rated tech like Apple AirPods, restock your favorite beauty and skincare, peruse accessories like jewelry and handbags, and comb through all of Amazon’s best-sellers for steep discounts.
When is Amazon’s next Prime Day?
For those already wondering about the next sale, we’re expecting Amazon to run back its October Prime Big Deal Days sale in fall of 2026. Page Six Style will have all the latest news here.
Why Trust Page Six Style Shopping
This article was written by Hannah Southwick, Commerce Associate Editor for Page Six. Hannah spies deals on actually affordable celebrity-worn styles, puts celebrities’ brands to the test and finds the beauty products that keep stars red carpet-ready. She consults stylists and industry pros — including celebs themselves — for firsthand product recommendations, trend predictions and more. In addition to writing for Page Six since 2020, her work has been featured in USA Today and Parade.
