Pop star praises determination, sacrifices ahead of competition
A surprise message at the Milan opening ceremony
February 7, 2026: Taylor Swift appeared in a pre-recorded video message during the Milano Cortina 2026 Winter Olympics opening ceremony broadcast, surprising viewers and athletes alike. Swift didn’t attend in person, but her heartfelt address aired during NBC’s coverage from San Siro Stadium, Italy.
Unexpected cheer.
Words of admiration and encouragement
In the minute-long video, Swift thanked competitors for their hard work and persistence. “I just wanted to say thank you — getting to learn your stories and see everything you’ve sacrificed and all your determination and hard work and passion, everything that’s gotten you to this point where you’re so excellent at something, it’s just really inspiring,” she said, expressing deep respect for the athletes’ journeys.
Shared respect.
Image Credit: Getty
Wishing athletes luck and lasting memories
Swift continued by wishing every participant “a wonderful Olympic Games” and “all the best of luck and a safe journey,” adding that she hoped the experience is one they “will cherish for the rest of your life.” Her message focused heavily on resilience, passion, and the emotional significance of competing on the world’s largest winter sports stage.
Warm send-off.
Image Credit: Getty Images
Stylish support beyond words
During the appearance, Swift wore a Ralph Lauren Team USA Polo Bear sweatshirt, part of the official Olympics apparel, further signaling her support for the American athletes. The shirt — already in high demand — became a fashion moment alongside her words of encouragement.
Fashion moment.
Image Credit: Getty Images
Final thoughts
Swift’s message bridged pop culture and global athletics, reminding fans that Olympic excellence isn’t just about medals but the stories, struggles and inspiration athletes carry with them.
Inspiration shared.
FAQs
Q1: What did Taylor Swift say to the Winter Olympics athletes?
She thanked them for their sacrifices, praised their dedication and wished them luck and a safe journey.
Q2: Where was her message shown?
Her video was broadcast during the opening ceremony coverage of Milano Cortina 2026 on NBC.
Q3: Was she at the ceremony in person?
No. She appeared remotely via a pre-recorded message.
Q4: What was she wearing in the video?
Swift wore a Ralph Lauren Team USA Polo Bear sweatshirt in the message video.
Q5: What did she hope for the athletes’ experience?
She said she hoped the Olympics would be an experience the athletes would cherish for the rest of their lives.

